Helping Businesses Navigate the Future of AI Discovery
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People increasingly ask AI assistants instead of browsing traditional search results. Traditional SEO alone doesn’t explain how AI understands content; businesses need visibility into how AI models read, interpret, and recommend websites.
Search is changing.
36%
of users have discovered a new product or brand via AI recommendations
76%
of marketers say it's essential for their brand to appear in AI answers
77%
of AI users now use it as a searcg engine
Why We Created ORBA?
Search has changed. Website owners haven’t been given the tools to keep up. For years, businesses focused on ranking in search engines. Today, millions of people ask AI assistants like ChatGPT, Claude and Gemini for recommendations instead. The problem is that businesses have very little visibility into how these AI models understand their websites. Traditional SEO tools can’t answer those questions. That’s why we created ORBA. Our mission is simple: make AI visibility understandable, actionable and accessible to everyone—so businesses of every size can prepare for the future of online discovery.
What ORBA gives you?
AI Visibility Score
Get a unified metric of your brand's presence in AI training data.
Action Plan
Receive step-by-step guidance on semantic site optimizations.
Model Insights
See how specific models like GPT-4 or Claude interpret your content.
Progress Tracking
Monitor your visibility improvements as models update over time.
Content Gaps
Identify the missing information preventing AI from recommending you.
Full Reports
Export comprehensive analysis for stakeholders and marketing teams.
Better Visibility. Better Leads.
AI recommendations don’t just generate traffic—they generate trust.
When someone asks an AI assistant for the best software, agency or service, they’re often much further along in the buying journey than someone performing a generic Google search.
Instead of browsing dozens of websites, AI users are looking for a trusted recommendation they can act on immediately.
That’s why businesses mentioned by AI have the opportunity to receive more qualified, higher-intent visitors who are actively searching for a solution—not just researching.
ORBA helps you improve the signals AI models use to understand and recommend your website, increasing your chances of being part of those trusted recommendations.
Why AI Traffic Is Different
Higher Intent
People asking AI are usually looking for an answer or recommendation, not just browsing.
Better Qualified Leads
Visitors arriving from AI recommendations are often already looking for the exact product or service you provide.
Greater Trust
AI recommendations act as a trusted starting point, giving users confidence before they even visit your website.
Future-Proof Visibility
As AI becomes a primary way people discover businesses, improving your AI visibility today helps position your brand for tomorrow.
Who ORBA helps?
Business Owners
Protect your brand's digital presence in the AI era.
Marketing Teams
Modernize your strategy beyond traditional search engines.
Agencies
Provide next-gen AI visibility audits for your clients.
Website Owners
Ensure your content is readable by the models that matter.